A Life in Luxury: In Conversation with Bomber CEO Robert Siegel
You refer to “The Bomber Difference” as the attribute that sets Bomber Ski apart. When you first clicked onto a pair of Bomber skis, you felt it. Today, you, your real estate partner and Bode Miller own the company. Tell us a little about how that happened.
In the 1970s I trained seriously for ski racing at the Green Mountain Valley School in Vermont where we were required to ski six days a week, the seventh was optional. (We skied the seventh day.) I found myself in the company of athletes who were incredibly passionate about ski racing and willing to push themselves to perform at 120 percent of their ability every day in order to fulfill their dreams.View Article